Visitor spending in Warren County reached an impressive $73 million in 2023, marking a notable 10.8% increase from the previous year. This exceptional growth rate not only highlights the county’s rising popularity but also positions Warren County as a leader in the state for visitor spending growth.

These statistics come from the “Economic Impact of Travel on North Carolina Counties 2023,” which can be accessed at partners.visitnc.com/economic-impact-studies. The study was prepared for Visit North Carolina by Tourism Economics.

North Carolina as a whole saw total visitor spending of $35.6 billion, underscoring the significant role that Warren County plays within the state’s tourism industry. Warren County’s impressive double-digit increase in visitor spending outpaced the state’s growth percentage, highlighting the county’s successful tourism strategies and its burgeoning status as a sought-after destination.

“We are incredibly proud of this achievement and the positive impact it has on our community,” said Jennifer Pierce, Chair of the Warren County Board of Commissioners. “The increase in visitor spending not only boosts our local economy but also creates jobs and enhances the quality of life for our residents.”

The economic impact of this surge is far-reaching. Visitor spending has created 251 jobs within the community, generating $11.4 million in labor income. Additionally, the local tax base benefited substantially, receiving $3.6 million, which translates into a savings of $293.22 per resident.

According to the impact report, the breakdown of visitor expenditures for 2023 in Warren County includes:
– Lodging: $18.54 million
– Food and Beverage: $21.28 million
– Recreation: $10 million
– Retail: $5.96 million
– Transportation: $16.83 million

“We look forward to growing our tourism economy and marketing efforts in Warren County, including launching our Tourism Development Authority and getting our occupancy tax off the ground,” stated Charla Duncan, Director of Warren County Community and Economic Development. “Our small business community, including short-term lodging hosts, should be commended for their contribution to these numbers. Their investment is paving the way for future commitment to our county.”

For more information about Warren County and its tourism opportunities, please visit warrencountync.org or contact Charla Duncan, Warren County Community and Economic Development at 252-257-3115.

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