{"id":6730,"date":"2023-12-02T22:14:56","date_gmt":"2023-12-03T03:14:56","guid":{"rendered":"https:\/\/warrenist.com\/calendar\/?post_type=mec-events&#038;p=6730"},"modified":"2023-12-02T22:14:56","modified_gmt":"2023-12-03T03:14:56","slug":"holiday-marketing-plan-vgcc-small-business-center-dec-5-2023","status":"publish","type":"mec-events","link":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/","title":{"rendered":"How to Leverage Holidays to Increase Revenue"},"content":{"rendered":"<p>There are thirteen federal holidays on most calendars. If you add special remembrances like National Women\u2019s History Month, you have multiple opportunities to do something special to marketing your business or provide something special to the marketplace. All it takes is a little bit of imagination and the ability to plan ahead.<\/p>\n<p>In this session, you will learn:<br \/>\n\u2022 How to decide which holidays to choose for a focused campaign or offering (because you probably don\u2019t want to do all of them).<br \/>\n\u2022 How to make special offers without cannibalizing the rest of your year.<br \/>\n\u2022 How to create a holiday marketing plan.<\/p>\n<p>Zoom link:<br \/>\n<a href=\"https:\/\/us02web.zoom.us\/j\/83056402612?pwd=VHVPZkxYZ3RjWkxTZTFrU3hlU2JOQT09\" rel=\"noopener\" target=\"_blank\">https:\/\/us02web.zoom.us\/j\/83056402612?pwd=VHVPZkxYZ3RjWkxTZTFrU3hlU2JOQT09<\/a><br \/>\nMeeting ID: 830 5640 2612 Passcode: 152094<\/p>\n<p>INSTRUCTOR: Katie Gailes<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to decide which holidays to choose for a focused campaign or offering and to create a holiday marketing plan.<\/p>\n","protected":false},"author":1,"featured_media":6731,"comment_status":"closed","ping_status":"closed","template":"","tags":[44,321,29,125,729],"mec_category":[48,43],"mec_speaker":[],"mec_sponsor":[],"class_list":["post-6730","mec-events","type-mec-events","status-publish","has-post-thumbnail","hentry","tag-entrepreneur","tag-marketing","tag-online","tag-online-class","tag-small-business","mec_category-business","mec_category-workshops"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Leverage Holidays to Increase Revenue - The Warrenist<\/title>\n<meta name=\"description\" content=\"Learn how to decide which holidays to choose for a focused campaign or offering and to create a holiday marketing plan.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Leverage Holidays to Increase Revenue - The Warrenist\" \/>\n<meta property=\"og:description\" content=\"Learn how to decide which holidays to choose for a focused campaign or offering and to create a holiday marketing plan.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"The Warrenist\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/thewarrenist\" \/>\n<meta property=\"og:image\" content=\"https:\/\/warrenist.com\/calendar\/wp-content\/uploads\/2023\/12\/small-business-holiday-marketing-vgcc-sbc.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@thewarrenist\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\\\/\",\"url\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\\\/\",\"name\":\"How to Leverage Holidays to Increase Revenue - The Warrenist\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/small-business-holiday-marketing-vgcc-sbc.jpg\",\"datePublished\":\"2023-12-03T03:14:56+00:00\",\"description\":\"Learn how to decide which holidays to choose for a focused campaign or offering and to create a holiday marketing plan.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\\\/#primaryimage\",\"url\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/small-business-holiday-marketing-vgcc-sbc.jpg\",\"contentUrl\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/small-business-holiday-marketing-vgcc-sbc.jpg\",\"width\":1280,\"height\":853,\"caption\":\"small business holiday marketing vgcc sbc\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Events\",\"item\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/events\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How to Leverage Holidays to Increase Revenue\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/#website\",\"url\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/\",\"name\":\"The Warrenist\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/#organization\",\"name\":\"The Warrenist\",\"url\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Warren-County-North-Carolina-Community-Events-Calendar-Warrenton-NC-Norlina-Macon-Littleton-Lake-Gaston-Soul-City-lifestyle-blog-e1635828346598.png\",\"contentUrl\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Warren-County-North-Carolina-Community-Events-Calendar-Warrenton-NC-Norlina-Macon-Littleton-Lake-Gaston-Soul-City-lifestyle-blog-e1635828346598.png\",\"width\":300,\"height\":106,\"caption\":\"The Warrenist\"},\"image\":{\"@id\":\"https:\\\/\\\/warrenist.com\\\/calendar\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/thewarrenist\",\"https:\\\/\\\/x.com\\\/thewarrenist\",\"https:\\\/\\\/instagram.com\\\/thewarrenist\",\"https:\\\/\\\/www.youtube.com\\\/@thewarrenist\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Leverage Holidays to Increase Revenue - The Warrenist","description":"Learn how to decide which holidays to choose for a focused campaign or offering and to create a holiday marketing plan.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/","og_locale":"en_US","og_type":"article","og_title":"How to Leverage Holidays to Increase Revenue - The Warrenist","og_description":"Learn how to decide which holidays to choose for a focused campaign or offering and to create a holiday marketing plan.","og_url":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/","og_site_name":"The Warrenist","article_publisher":"https:\/\/facebook.com\/thewarrenist","og_image":[{"width":1280,"height":853,"url":"https:\/\/warrenist.com\/calendar\/wp-content\/uploads\/2023\/12\/small-business-holiday-marketing-vgcc-sbc.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@thewarrenist","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/","url":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/","name":"How to Leverage Holidays to Increase Revenue - The Warrenist","isPartOf":{"@id":"https:\/\/warrenist.com\/calendar\/#website"},"primaryImageOfPage":{"@id":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/#primaryimage"},"image":{"@id":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/warrenist.com\/calendar\/wp-content\/uploads\/2023\/12\/small-business-holiday-marketing-vgcc-sbc.jpg","datePublished":"2023-12-03T03:14:56+00:00","description":"Learn how to decide which holidays to choose for a focused campaign or offering and to create a holiday marketing plan.","breadcrumb":{"@id":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/#primaryimage","url":"https:\/\/warrenist.com\/calendar\/wp-content\/uploads\/2023\/12\/small-business-holiday-marketing-vgcc-sbc.jpg","contentUrl":"https:\/\/warrenist.com\/calendar\/wp-content\/uploads\/2023\/12\/small-business-holiday-marketing-vgcc-sbc.jpg","width":1280,"height":853,"caption":"small business holiday marketing vgcc sbc"},{"@type":"BreadcrumbList","@id":"https:\/\/warrenist.com\/calendar\/events\/holiday-marketing-plan-vgcc-small-business-center-dec-5-2023\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/warrenist.com\/calendar\/"},{"@type":"ListItem","position":2,"name":"Events","item":"https:\/\/warrenist.com\/calendar\/events\/"},{"@type":"ListItem","position":3,"name":"How to Leverage Holidays to Increase Revenue"}]},{"@type":"WebSite","@id":"https:\/\/warrenist.com\/calendar\/#website","url":"https:\/\/warrenist.com\/calendar\/","name":"The Warrenist","description":"","publisher":{"@id":"https:\/\/warrenist.com\/calendar\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/warrenist.com\/calendar\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/warrenist.com\/calendar\/#organization","name":"The Warrenist","url":"https:\/\/warrenist.com\/calendar\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/warrenist.com\/calendar\/#\/schema\/logo\/image\/","url":"https:\/\/warrenist.com\/calendar\/wp-content\/uploads\/2021\/08\/Warren-County-North-Carolina-Community-Events-Calendar-Warrenton-NC-Norlina-Macon-Littleton-Lake-Gaston-Soul-City-lifestyle-blog-e1635828346598.png","contentUrl":"https:\/\/warrenist.com\/calendar\/wp-content\/uploads\/2021\/08\/Warren-County-North-Carolina-Community-Events-Calendar-Warrenton-NC-Norlina-Macon-Littleton-Lake-Gaston-Soul-City-lifestyle-blog-e1635828346598.png","width":300,"height":106,"caption":"The Warrenist"},"image":{"@id":"https:\/\/warrenist.com\/calendar\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/thewarrenist","https:\/\/x.com\/thewarrenist","https:\/\/instagram.com\/thewarrenist","https:\/\/www.youtube.com\/@thewarrenist"]}]}},"_links":{"self":[{"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/mec-events\/6730","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/mec-events"}],"about":[{"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/types\/mec-events"}],"author":[{"embeddable":true,"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/comments?post=6730"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/media\/6731"}],"wp:attachment":[{"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/media?parent=6730"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/tags?post=6730"},{"taxonomy":"mec_category","embeddable":true,"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/mec_category?post=6730"},{"taxonomy":"mec_speaker","embeddable":true,"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/mec_speaker?post=6730"},{"taxonomy":"mec_sponsor","embeddable":true,"href":"https:\/\/warrenist.com\/calendar\/wp-json\/wp\/v2\/mec_sponsor?post=6730"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}